The Director of Resource Development & Marketing will lead all activities and be prepared to advance United Way of Ohio Valley (UWOV) resource development efforts with aggressive annual growth. Working in close collaboration with the President / CEO and Board of Directors, he/she will develop organizational strategies to support the organization’s fundraising and marketing objectives and develop long-range and short-range plans to support those strategies.
The Director of Resource Development & Marketing will provide organizational leadership in the areas of fundraising and donor cultivation, management of volunteers, implementation of best practices, and directing individual and institutional giving including leadership and major gifts.
The Director of Resource Development & Marketing works closely with the President / CEO in managing UWOV’s marketing and communications programs in alignment with the mission and vision of the organization. Creates and implements organizational communications, ensuring a consistent brand experience. Plans and executes effective marketing and strategic communications initiatives and projects that build the United Way brand, strengthening relationships with key constituencies.