The American Heart Association has an excellent opportunity for a full-time COMMUNICATIONS AND MARKETING DIRECTOR responsible for providing targeted, proactive positioning of the American Heart Association as the leading authority on cardiovascular health and science through external and internal communication, marketing, media relations and special promotions. The position is based in the Phoenix office.
Areas of Responsibility:
ESSENTIAL JOB DUTIES:
- Pitches “big picture” stories focusing on hard news and research in territory covered
- Seeks, cultivates and maintain regional media relationships with traditional and emerging media
- Develops and oversees implementation of the Communications and Marketing Plans, including cause sponsorship activation, for assigned territory and serves as communications and marketing consultant to staff and volunteers
- Identifies and secures formal media partnerships for various events, campaign and cause initiatives
- Executes social media plans and campaigns and stays informed of latest trends
- Research and prepares media and background materials to support American Heart Association policy issues
- Recruits, trains and manages volunteers for media spokespersons and human interest stories
- Maintains the integrity of the brand and identity of the American Heart Association
Educational Background:
Bachelor’s degree in related field
Skills/Experience:
- 5+ years experience in the communications, marketing or journalism field
- Knowledge of a variety of mass and alternative media, and principles of journalism including news gathering interviewing, writing and editing
- Knowledge and experience with the fundamentals of multiple disciples including the principles and ethics of public relations, promotion, marketing, business communication, strategic planning and budgeting
- Demonstrated excellence in both written and oral communication skills (i.e. news, business and persuasive writing, and one-one one and group communication)
- Ability to simultaneously manage multiple, complex projects in varying stages of development under time pressure with minimal supervision
- Strong negotiation, collaboration, time management, organizational and interpersonal skills
- Ability and willingness to travel as necessary within the assigned territory and work evenings/weekends as needed, including occasional overnight business trips
- Experience with the American Heart Association or similar nonprofit organization
- Demonstrated interest in science, research, health policy and/or healthcare systems
- Cause-level sponsorship activation
- Volunteer management
Compensation/Benefits:
Attracting talented, committed employees means offering a competitive benefits package, ongoing professional development and training, and a diverse and inclusive environment in which to work and grow. And we do.
Job Function:
Organization Info
Listing Stats
Post Date:
Sep 2 2017
Active Until:
Oct 3 2017
Hiring Organization:
American Heart Association | American Stroke Association
industry:
Nonprofit