The Wounded Warrior Project (WWP) Marketing Vice President will direct the organization’s marketing vision and strategic brand identity to further support our mission to honor and empower wounded warriors. The Marketing Vice President will oversee the creation and execution of integrated marketing campaigns to grow, mobilize and steward the broad and diverse family of WWP supporters.
Areas of Responsibility:
- Provide executive leadership to the marketing department to ensure high performance, including selecting, developing, and managing a highly functional team
- Develop, plan and collaborate with fellow senior leadership on integrated marketing initiatives that drive WWP’s strategic plan
- Collaborate and support revenue generation opportunities across key channels and platforms
- Manage the budget and other financial measures of the Marketing department
- Approve new campaigns or marketing initiatives for organization
- Oversee the planning, implementation and coordination of strategic and high impact marketing publications and collateral, crafting the organization’s message within the broad strategic plan
- Develop an annual Marketing Plan that provides strategic direction
- Ensure seamless integration across all consumer touch points and alignment with brand essence and organization strategic vision
- Develop innovative methods for delivering organization’s image and brand
- Oversee assigned marketing agency relationships and consistency across all agencies to deliver high quality cause marketing execution and partnership promotion
- Other related duties as assigned
Educational Background:
Bachelor’s degree required, preferably in Marketing or Communications
Skills/Experience:
Knowledge, Skills & Abilities
- Demonstrated ability to work in a collaborative, team environment
- Excellent organizational and time management skills with ability to prioritize and effectively handle multiple priorities with tight deadlines
- Must be able to plan and execute projects, collaborating with and implementing deliverables across multiple teams
- Highly motivated, passionate and creative team player with demonstrated commitment to the organization
- Ability to handle highly sensitive matters and behave with diplomacy and empathy
- Mission driven, guided by core values, and a pleasure to work with
- Able to effectively handle multiple priorities in a fast paced environment
- Demonstrated proficiency in the use of Microsoft Office programs, Word, Excel, Outlook, PowerPoint
- Must possess a professional presence & demeanor
- Must possess excellent written and oral communications skills
- Must be a team player, with ability to communicate with diverse personalities in a tactful, mature and flexible manner
- Ability to provide high level of service to targeted client/customer base
- Able to troubleshoot, identify viable options and problem-solve using excellent reasoning abilities and demonstrating sound judgment
- Ability to take initiative, multi-task, work independently and work well under pressure
- Ability to establish and maintain professional relationships with individuals in leadership and key organization roles
- Skill and ease in public and serving as representative for organization
- Demonstrated ease and confidence in public speaking addressing diverse groups of individuals
- Ability to define and/or develop organizational policies, procedures, and processes
- Proven leadership abilities, preferably with experience supervising remote subordinates, including ability to lead, motivate, coach, and educate staff member
- Demonstrated success developing a marketing program(s) that supports an overall strategic business plan and effectively manage the supporting budget
Education & Experience Requirements
- Minimum 10 years’ experience in marketing at either an agency or corporate level required
- Minimum six (6) years staff management experience required
- Non-profit experience preferred
Job Function:
Organization Info
Listing Stats
Post Date:
Sep 17 2017
Active Until:
Oct 17 2017
Hiring Organization:
Wounded Warrior Project, Inc.
industry:
Nonprofit