Summary
Digital copywriter who lives and breathes innovative storytelling and thrives on the challenge of ranking number one on key search terms. Skillfully applies digital best practices to develop creative, compelling content to help the world’s leading charity for children build brand awareness, increase supporter engagement and raise more money, ultimately saving even more lives and futures.
What You’ll Be Doing (Essential Duties)
Provide digital copywriting support to deliver creative, compelling copy across digital channels including website, email, blog, search, display and native advertising.
- Work with the Director of Brand Communications and other agency stakeholders to develop compelling copy that reflects digital best practices. Ensure copy is aligned with our brand in messaging and tone, as well as our agency priorities, editorial calendar and project objectives to optimize our supporter experience. (40%)
- Optimize new and existing website content for personalization, SEO and SEM. Create content marketing landing pages in support of various campaigns and appeals. Provide copywriting support for multimedia projects and short-form narratives. (35%)
- Edit, revised and proofread copy, according to agency editorial guidelines. Assist with our brand review board, helping ensure all agency communications are accurate, consistent and on-brand. Create and manage digital editorial guidelines. (10%)
- Actively participate in creative ideation and communications strategy development. (5%)
- Create copy for integrated, omni-channel campaigns, including print, out of home, radio or video, as needed. (5%)
- Support emergency responsiveness through timely, effective emergency communications. Take on other relevant projects and work, as assigned. (5%)
Required Qualifications
- 3-5 years of experience in a similar role. A passion for persuasive, customer-centric writing, storytelling and the ability to produce creative, compelling copy under tight deadlines.
- High School or Technical/Vocational Degree
- Experience creating copy for a range of digital platforms. Exceptional written communication and editing skills. Knowledge of the latest trends in digital marketing, particularly SEO/SEM and content marketing.
- Demonstrated success in increasing website traffic, lead generation and conversion rates.
- Excellent people skills, time management and a positive, can-do attitude.
- Comfortable working both independently and collaboratively as part of a team. Available for regularly scheduled on-call assignments and to work extra hours or travel during declared humanitarian emergencies or seasonally busy times to support communications needs.
Preferred Qualifications
- An English, Marketing, Communications or related degree is desirable.
- Nonprofit experience a plus.
What’s In It for You
- Meaningful work, with a knowledge that you are changing the lives of children all around the world
- A family friendly work environment
- Highly collaborative and innovative teams
- Generous paid vacation days, holidays, family leave days, and sick time
- Healthcare plans including medical, dental, and life insurance
- Retirement savings account with matching company contributions
- Structured and formalized management development and coaching programs for mid and senior level managers
- Extensive e-learning opportunities on a variety of topics offered through our affiliation with several prestigious universities and with the American Management Association, as well as language learning opportunities
Save the Children invests in childhood – every day, in times of crisis and for our future. In the United States and around the world, we are dedicated to ensuring every child has the best chance for success. Our pioneering programs give children a healthy start, the opportunity to learn and protection from harm. Our advocacy efforts provide a voice for children who cannot speak for themselves. As the leading expert on children, we inspire and achieve lasting impact for millions of the world's most vulnerable girls and boys. By transforming children's lives now, we change the course of their future and ours.
Save the Children is committed to conducting its programs and operations in a manner that is safe for the children it serves and helping protect the children with whom Save the Children is in contact. All Save the Children representatives are explicitly prohibited from engaging in any activity that may result in any kind of child abuse. In addition, it is Save the Children’s policy to create and proactively maintain an environment that aims to prevent and deter any actions and omissions, whether deliberate or inadvertent, that place children at the risk of any kind of child abuse. All our representatives are expected to conduct themselves in a manner consistent with this commitment and obligation. Any violations of this policy will be treated as a serious issue.
We provide equal employment opportunities (EEO) to all employees and qualified applicants for employment without regard to race, color, religion, gender, ancestry, sexual orientation, national origin, age, handicap, disability, marital status, or status as a veteran. Save the Children complies with all applicable laws.