Organization Overview:
The Arc of Texas (The Arc) creates opportunities for all Texans with intellectual and developmental disabilities (IDD) to actively participate in their communities and make the choices that affect their lives. Since our founding in 1950, The Arc at the local, state, and national level has been instrumental in the creation of virtually every program, service, right, and benefit that is now available to over one million Texans with IDD. Today, The Arc is primarily a public policy and advocacy organization that continues to advocate for including people with IDD in all aspects of society.
Position Summary:
The Director of Communications & Marketing (The Director) position is responsible for collaborating with staff to develop and implement a comprehensive communications & marketing program to promote The Arc’s mission and vision.
The ideal candidate:
- Possess a strong executive presence while demonstrating exceptional written and verbal communication skills.
- Execute a high degree of judgement and tact.
This position will report to The Arc of Texas’ Chief Executive Officer (CEO) and will be the primary liaison with The Arc’s Programs Committee.
Primary Duties and Responsibilities:
- Communications & Marketing
- Maintain and grow an integrated, organization-wide strategic communications & marketing plan to broaden awareness of The Arc’s brand and name recognition.
- Maintain a comprehensive communications, marketing and public relations program that will allow The Arc leadership to cultivate and enhance meaningful relationships with targeted, high-level external audiences, including media, public officials, and key influencers.
- Responsible for editorial direction, design, production and distribution of all print, branded materials, website, marketing materials and presentations.
- Coordinate the appearance of all The Arc print and electronic materials such as letterhead, impact report, website, social media, use of logo, brochures, etc.
- Curate content and increase audience engagement on The Arc’s social media channels and website.
- Participate in design and planning of public relations events, donor appreciations events, Capitol events and conferences.
- Develop, coordinate, and oversee technical assistance and resource materials to assist Directors in the marketing, communications and positioning of their departmental activities and programs.
- Oversee, or execute as needed, the development of electronic communications, including The Arc’s website, the monthly Disability Dispatch e-newsletter, quarterly chapter update emails, monthly Board of Directors messages, and other electronic communications.
- Partner with key staff to identify and coordinate communication and outreach strategies.
- Growth & Sustainability
- Develop a deep understanding of the issues that The Arc promotes, protects, and for which it advocates, and demonstrate the ability to communicate these issues and philosophy effectively to donors, funders, supporters, and partners.
- Develop and implement strategies for solicitation that will grow annual revenue from individuals: manage all appeal campaigns, manage, and monitor online giving initiatives, work collaboratively with other program areas to advance fundraising goals; meet with funders as determined by the managing director.
- Liaise with the Director of Finance & Operations as needed to ensure organization’s cash flow and financial sustainability through careful budgeting, realistic fundraising targets, and coordinating timely access to funds from supporters.
- Other duties as assigned by the CEO.
Qualifications for the Director of Communications & Marketing:
- Leadership experience, including demonstrated ability to motivate others to advance goals, and the ability to effectively manage multiple projects or roles.
- Ability to navigate high-impact and complex situations.
- An eagerness to execute a hands-on approach to build credibility, relationships, and knowledge.
- Extroverted people person with a talent for making people feel important. Will be a confident speaker capable of leading presentations to media and public to persuasively explain The Arc’s mission and vision.
- The ability to persuasively communicate complex concepts and programs into concise and credible messages.
- Professional presence and strong verbal, written and public speaking and presentation skills, for both internal and external audiences.
- A collaborative style, interactive with the courage and conviction to challenge and defend ideas and strategies; ability to offer creative pathways or alternative solutions both internally and externally.
- Connection to and experience working with or for underserved populations, particularly people with disabilities.
- Possess effective research and writing skills for creation and publication of promotional materials for internal and external communications.
- Leadership oriented and adept at people management, building long-term relationships with potential volunteers and partners. Must have a “connect the dots” mentality to strategically identify how our organization’s mission and needs align with the mission and wants of potential donors and individuals.
- Creativity and strong initiative in developing marketing opportunities.
Educational and Professional Requirements:
- Graduation from an accredited four-year college or university with major course work in Marketing/Public Relations, Communications, or other related fields.
- At least five (5) years of professional experience in communications &/or marketing. Prior work in non-profit and with individuals with disabilities and families is preferred.
Working Conditions:
- Approximately 22 co-workers in relatively close quarters.
- Approximately 60% of this job will take place remotely, with 20% occurring in-office, and remaining 20% in community-based settings (e.g., meetings with donors, partners, vendors, etc.).
- Occasional weekend or night work is required.
Compensation and Benefits:
The Arc values its employees, and as such, strives to offer a competitive total compensation package which includes both cash compensation and benefits. This position is eligible to participate in the following benefits.
- Employer sponsored health and dental insurance
- Retirement plan benefits and employer matching up to 5%
- Twenty-three (23) days of vacation leave each year (accrued by pay period)
- Twelve (12) days sick leave each year (accrued by pay period)
- Employer paid long-term disability, short-term disability, and life insurance benefits
- The Arc observes sixteen (16) days of holiday which includes a weeklong winter break
Salary Range: $70,000 - $80,000 annually (commensurate with experience)
Send email with subject line "Director of Marketing & Communications" to [email protected] with your resume, cover letter, & 3 professional references.
Phone calls regarding job postings will not be answered.
The above is intended to describe the general content of and requirements for the performance of this job and is not a guarantee of employment. This document is not to be construed as an exhaustive statement of duties, responsibilities or requirements. Nothing in this job description restricts The Arc’s right to reasonably assign or reassign duties and responsibilities to/from this position at any time. Texas is an “employment-at will” state; therefore, employment as a team member of The Arc is considered to be “at-will” and may be terminated by you or the employer at any time. The Arc provides equal employment opportunities to all employees and applicants for employment without regard to race, color, sex, national origin, age, disability or genetics, gender identity, or any other characteristics protected by applicable federal, state, or local laws.