The Director of Marketing & Outreach for United Way of Denton County (UWDC) leads, in partnership with UWDC board members, staff and volunteers, the development and delivery of brand, messaging and content across multiple platforms and to broad and diverse audiences including: individuals who consume programs and services, individual and corporate donors who underwrite programs and services, and volunteers who donate time to deliver programs and services. These critical activities support dynamic, fast-paced strategies in the areas of Resource Development and Program Delivery for an innovative and diverse non-profit organization rapidly growing to meet the current and future needs of Denton County.
The director is responsible for increasing broad awareness and understanding of UWDC in the Denton County community, initiating and developing relationships with community stakeholders that lead to increased philanthropy and increased program effectiveness.
Specific Responsibilities:
- In collaboration with the UWDC Marketing & Communications Committee, develop and implement a Marketing Plan in support of programs, initiatives and fundraising activities
- Manage relationships with local public relations firms to achieve certain goals of the Marketing Plan
- Develop and design multi-media graphics, marketing materials, website content, social media content
- Manage production of UWDC Annual Report and annual campaign video
- Prepare press releases
- Maintain detailed analytics and perform relevant research and market analysis
Minimum Qualifications:
- Undergraduate degree plus three to five years relevant experience or graduate degree with relevant experience required
- Marketing, communications, public relations experience or related field required
- Project management experience required
- Website content management experience required
- Strong written and verbal communication skills required
- Adobe Creative Cloud, social media platforms, graphic design, Joomag, Constant Contact and Microsoft Office proficiency strongly desired
- Must be detail-oriented, multi-tasking, self-motivated, team-oriented and able to manage multiple simultaneous projects
Please send cover letter and resume by Tuesday, Nov. 21, 2017 to Gary Henderson, President & CEO at [email protected] or 1314 Teasley Lane, Denton TX 76205.
United Way of Denton County values diversity and promotes equal employment opportunities by implementing guidelines and practices that ensure employees and applicants are not discriminated against with respect to national origin, race, religion, color, gender, marital status, ancestry, sexual orientation, people with disabilities, or age.