Save the Children is launching its ambitious 2019 – 2021 strategic plan and developing a globally integrated digital campaign based approach as well as growing our supporter giving through digital channels are main priorities in the strategy.
This team member will play a key role in helping develop our global digital fundraising program in support of the strategic plan.
The post is responsible for:
- Growing non-member digital fundraising program.
- Maintain and grow our new global donation platform.
(see https://donate.savethechildren.org/gb-en/donate)
- Development of global digital campaign capabilities (both technology and ways of working)
- Delivering integrated global digital campaigns.
The role will require collaboration and communication within a complex international organizational structure with stakeholders in geographically disperse locations.
This is a unique opportunity for an ambitious lead generation and conversion Global Digital Fundraising specialist to join our international team and bring about a change in the way Save the Children attracts, inspires and engages our supporters, who are critical to achieve our ambitions for children.
Budget Responsibilities:
- The role will be responsible for ensuring that spending is within agreed budgets and that any deviations from forecast are managed, and escalated.
- Responsible for meeting revenue and ROI targets for campaigns and for global non-member program.
Role Dimensions:
- The primary deliverables and scope will be focused in non-member markets growth and coordination of global campaigns and will require close coordination and collaboration with the Save the Children Global Fundraising Hub, other Global Functions, Member organizations, and other key stakeholders.
- Direct experience in designing and implementing digital marketing/fundraising programs with revenue responsibility (ideally within an international NGO), and some experience at the international level.
- Solid understanding and hands on experience of major digital fundraising disciplines (Paid Search, Paid Social, Display, Email, Mobile, Programmatic)
- Experience managing the digital aspects of global integrated campaigns.
- Experience managing agency partners and other vendors.
- Solid understanding and experience of developing and optimizing supporter/customer journeys landing pages and websites.
- Solid understanding and experience with digital customer/donor development and retention.
- Solid understanding of web (in particular Google Analytics) and CRM analytics for testing and optimization.
- Solid understanding of digital payment systems and market restrictions or challenges.
- Technical expertise to understand technical digital marketing issues together with the ability to explain them using terms a non-specialist can clearly understand.
- Knowledge of budgeting, planning and performance management of digital fundraising/marketing
- Proven project management skills delivering complex projects on time and on budget with a strong knowledge of all the financial aspects of digital fundraising/marketing including analysis of costs/income, ROI, conversion and attrition data and all other relevant KPIs.
- Strong personal, organisational and self-management skills, with an ability to work in a distributed team.
- A self-starter using initiative to an entrepreneurial spirit to see and deliver on opportunities.
- Capacity to build and maintain excellent relations and to work effectively in a multicultural and multi-ethnic environment respecting diversity, working with a diverse range of seniority levels and geographic markets
- Ability to think critically, objectively, analytically and strategically, solve problems quickly.
- A positive, assertive and persuasive personality.
- Ability to articulate the work of Save the Children with passion
- Excellent communications skills, both written and verbal. Fluent in English with excellent writing and speaking mandatory, additional language skills such as Spanish would be an asset.
- Strong IT skills particularly in Microsoft Word, Excel, Power Point and Outlook.
- Willing to travel to support needs of the role as required.
Desirable:
- Proven success in growing a digital fundraising or ecommerce program from a small base of revenue to meet ambitious financial targets.
- Solid understanding of data protection laws in different countries
- Aetna Medical and Dental insurance with a concierge service
- Health Care and Dependent Care Flexible Spending Account
- Vision Insurance
- Life insurance
- Employee Assistance Program
- Commuter Benefit Program
- Vacation and Sick leave
- Paid holidays
What makes us special!
- Generous Retirement Savings with matching company contributions of up to 8%
- Family Leave – 10 additional days of paid time off for you to use to care for your family members
- Additional Maternity and Paternity Leave – 30 days where parents can take additional paid leave (beyond short-term disability and FMLA) at the birth or adoption of a child during that critical first year!
- Critical Child Illness Leave – We hope you never have to use it, but we will provide an additional 30 days of paid leave per year should your dependent child be faced with a critical illness.
- Pet Insurance, Critical Illness Insurance, Identity Protection, Home, Auto and additional Life insurances
- Summer Fun Fridays – Early release at 1:30 pm on selected Fridays during the summer months.
- Volunteer Day – One paid day a year to support the causes that matter to you!
- Ergonomic Options – Every employee at our HQ offices has the option of a sitting/standing desk
- Leadership and Employee Development Training, including:
- Our remarkable in-house CORE, Senior Management Development, and Leadership Development Programs
- Language learning opportunities
- Continuous Improvement skill development programs
- Lunch and Learn information sharing sessions
- Work hard/Play hard! We make sure there’s ample opportunity for fun, engagement, and celebration while you work, such as networking events, March Madness, World Cup, Dodgeball Tournaments, Take Your Child to Work Day, Founder’s Day, and our annual Day of Service