The successful applicant will work with a range of internal and external partners to produce, support and scale effective public engagement initiatives to:
- Increase trust in World Vision
- Strengthen World Vision’s reputation as aid and development experts, and relentless advocates for vulnerable children
- Support the campaign ‘It Takes A World’ to end violence against children (Sustainable Development Goal 16.2)
- Inspire meaningful action among supporters/ influencers/ the mass public
- Support income generation activities
The Public Engagement Officer will be a gifted and innovative storyteller, dedicated to amplifying the voices of children.
The role requires experience working across all types of media, particularly new media.
Identify and leverage opportunities for World Vision to:
- Speak out and act, to end all forms violence against children (Sustainable Development Goal 16.2).
- Drive trust in the brand.
- Strengthen World Vision’s reputation as aid and development experts, and relentless advocates for vulnerable children.
- Working with key internal stakeholders, ensure campaign messaging and themes are integrated into external communications and engagement opportunities.
- Identify opportunities for World Vision to increase its Share of Voice on key topics/ issues. This includes supporting and/ or scaling the work of individual offices.
- Help coordinate partnership public engagement around fast onset emergencies/ news events.
Contribute to and lead aspects of key global public engagement initiatives:
- Feed into Global Public Engagement plans (opportunities, creative concepts, external partners etc.)
- Onboard and manage internal stakeholders.
- Liaise with/ enlist the support of external agencies, partners etc.
Foster strong and collaborative internal networks. Ensure teams across the partnership have access to content, tools, guidelines and examples of best practice public engagement:
- In coordination with the External Engagement Communications team, host monthly media calls to foster sharing of knowledge, collaboration, best practice etc.
- Provide public engagement/ campaigning advice.
- Stay abreast of offices’ campaigning and public engagement plans. Look for opportunities to support and or scale best practice public engagement.
Using global content systems and working with key stakeholders, curate, create or commission compelling content for wide usage, that shifts attitudes among key audiences. Children’s voices should always feature prominently:
- Curate, create or commission content that increases trust, strengthens World Vision’s reputation and or supports the global campaign to end violence against children.
- Content is promoted internally and uploaded to relevant content systems.
- Refresh/ update the global campaign webpages as required.
- At least five years’ experience working in media, social media or a related field.
- Proficiency in at least two of the following: media relations, public relations, social media, campaigning, writing, video/ audio production and editing, photography, graphic design.
- Producing content for range of online and offline audiences.
- Working across multiple languages and cultures.
- Experience working with range of global audiences.
- Masterful story-teller with experience lifting the voices of those who often go unheard.
- Thorough understanding of new media trends and channels.
- Sensitivity to working across cultural contexts.
- An understanding of the aid and development sector.
Work Environment/Travel:
- The position requires ability and willingness to travel domestically and internationally up to 15% of the time.