The Senior Communications and Digital Media Associate, Nothing But Nets will assist the Communications and Digital Media Manager in implementing a comprehensive digital communications strategy that supports fundraising, constituency building and advocacy objectives. She/he will be responsible for the implementation of Nothing But Nets’ social media, email marketing and fundraising efforts, and press outreach. She/he will create, edit and post web content to NothingButNets.net, will manage social media outlets, and email lists. She/he will assist the Communications and Digital Media Manager in developing new digital strategies to increase online reach and engagement, traffic, and action rates. She/he will conduct press outreach, and write op-eds, press releases and write compelling content, and assist with communications metrics and reporting.
The ideal candidate will have an editorial background with a strong capacity for communicating brand messaging, run the day-to-day execution of Nothing But Nets’ multifaceted communications and digital platforms, and contribute to long-term strategic communications planning for Nothing But Nets.
The Senior Communications and Digital Media Associate, Nothing But Nets reports to the Communications and Digital Media Manager, Nothing But Nets, and works closely with the Director, Nothing But Nets. He/she works in close collaboration with the Nothing But Nets, Global Health, and Public Affairs teams.
Responsibilities
- Assist in overall implementation of Nothing But Nets’ communications and digital media strategy across traditional and online media platforms;
- Coordinate with multiple team members to maintain Nothing But Nets’ editorial calendar;
- Write talking points, blog posts, op-eds and press releases as needed;
- Work to expand and maintain an active and engaged email list. Responsibilities include drafting and coding emails, creating targeted distribution groups, creating online forms, landing pages or advocacy alerts, reporting on metrics, and executing paid acquisition campaigns;
- Assist with the web development process, including writing, editing, and posting new web content on NothingButNets.net;
- Create monthly metrics reports by monitoring, analyzing, and reporting on web, social media, email and media mention KPIs;
- Create social media kits and press kits;
- Organize storytelling assets and assist in curation and updating of champion and beneficiary stories from Nothing But Nets impact countries;
- Proactive grassroots outreach online (blogs, community networking sites, listservs);
- Manage vendor relationships as needed for communications strategy;
- Assist in implementing key partner communications objectives;
- Work closely with Nothing But Nets Campaign Associates to best leverage Nothing But Nets champion communications;
- Keeps up-to-date on online communications and web industry standards and trends;
- Other projects and duties as may be assigned.
- Minimum 3-5 years of experience in communications and digital media, in publishing or media outlet, at a PR agency, or NGO setting;
- Familiarity with global humanitarian issues, global health challenges and/or malaria preferred;
- Experience maintaining and managing organizational social networking accounts in coordination with campaign online communications and strategy (Facebook, Twitter, Instagram, Snapchat, YouTube etc.);
- Proficiency with email marketing platforms (e.g., Convio Luminate Online, EveryAction, Campaign Monitor, Pardot, or similar tools), CRM (Salesforce preferred), and CMS platforms (Dato or WordPress preferred);
- Experience writing press releases, op-eds, and editorial content for a brand, organization, or thought leader;
- Basic proficiency in HTML, CSS, Adobe Suite, Microsoft Office Suite;
- Experience producing and editing video content preferred;
- Attention to detail and adherence to deadlines;
- Ability to work independently and within a team to identify, explore and implement creative online and social media strategies;
- Strong skills working in teams and across many types of organizations — team-oriented; problem solver; relationship-builder; and strong inter-personal skills;
- Ability to multitask in a very fast-paced, often rapidly-changing environment;
- Sense of humor, creative energy and a great team player;
- Multi-cultural experience, general knowledge of global issues and the United Nations system, and an understanding of the UN Foundation mission, programs, strategy and goals;
- Ability to travel up to 20% of the time and flexibility to work some evenings and weekends;
- Ability to meet regular attendance/tardiness policy;
- Ability to work under pressure and handle stress;
- Other duties as assigned.
For full-time employees we offer an excellent range of benefits, including a choice of two health plans through CareFirst (PPO or HDHP). Dental insurance, vision discount plan, Life Insurance, Supplemental Life Insurance, Short-Term Disability, Long-Term Disability, Long-Term Care Insurance, Health Club Discounts, Commuter Benefits, and Employee Assistance Program.
12 Paid holidays, 4 weeks of vacation, 10 sick days, 3 personal days and 8 weeks of parental leave (mother or father). Access to the UNFCU Credit Union, 150% match on our 403b retirement plan, Flexible spending accounts, health savings accounts and discounted Zipcar membership