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Manager, Marketing & Engagement

This job is no longer available

Washington, DC, USA
Full-time

 

The National Geographic Society’s Marketing & Engagement (M&E) team works to raise the profile of the Society’s overall purpose and mission. The Manager of Marketing & Engagement is a critical component of the team’s success, supporting the development and execution of integrated M&E strategies across key areas of impact to drive outcomes and help achieve the organization’s programmatic and enterprise-wide goals in support of its overarching ambition, a planet in balance.

Areas of Responsibility: 
  • Strategy Support: Partner with designated client groups and Director, Marketing & Engagement to support the development of integrated, proactive end-to-end marketing and engagement strategies to advance the National Geographic Society. Help broaden awareness of programs/priorities, increase visibility among key stakeholder audiences, support achievement of programmatic/enterprise-wide goals and maximize organizational impact. (25%)
  • Outreach and Engagement: Develop and implement relevant M&E tactics in support of these strategies, including positioning/messaging, communications/media relations, marketing, outreach/speaking engagements, social/digital, CRM/email marketing, partnerships, sponsorships, events, creative, fundraising materials, etc., as applicable. Manage operational calendars and help to create templates and toolkits to support programmatic outcomes. (35%)
  • Media Relations: Manage media relations across these strategies and provide communications counsel for select client groups as assigned by the Director, Marketing & Engagement. (25%)
  • Content Curation and Development: Work with appropriate members of the NGS Creative team, programmatic partners and potentially contractors/agency support to create content for NGS social media and blog platforms. (15%)
Educational Background: 
Bachelor’s degree in marketing, communications, public relations, journalism or related subjects.
Skills/Experience: 
  • 5+ years of public relations, communications, outreach, marketing or similar experience.
  • Excellent understanding of the changing media landscape, including the latest tools/trends
  • Ability to work with a variety of constituents ranging from scientists, engineers and explorers to storytellers (photographers/journalists)
  • Capacity to work with minimal daily supervision and the ability to exercise strong independent judgment while being the consummate team player
  • Ability to work well under pressure
  • Stellar writing, editing and presentation skills
  • Proficiency in basic office technologies and web-based communication and outreach tools

Organization Info

National Geographic Society

Overview
Headquarters: 
Washington, DC, United States
Founded: 
1938
About Us
Mission: 

The National Geographic Society was founded in 1888 with a mission to "increase and diffuse geographic knowledge." As one of the world's largest nonprofit scientific and educational organizations, the Society works to inspire people to care about the planet.

Listing Stats

Post Date: 
Jan 18 2019
Active Until: 
Feb 18 2019
Hiring Organization: 
National Geographic Society
industry: 
Nonprofit