Association Director of Membership Acquisition

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YMCA of the USA
St. Louis, MO, USA
Full-time

The Gateway Region YMCA is seeking an energetic and motivated candidate to fill the role of Association Director of Membership Acquisition.

This position supports the work of the Y, a leading nonprofit, charitable organization committed to strengthening community through youth development, healthy living and social responsibility. Under the direction of the VP of Membership and Healthy Living, the Director of Membership Acquisition is charged with the development of member recruitment and satisfaction. With the “Member Experience” as the foundation of this role, the position is responsible for the planning, coordination, administration of all membership recruitment and sales efforts.

Areas of Responsibility: 
  • Cooperates with the VP of Membership and Healthy Living in outlining membership acquisition efforts; defining members’ needs, measuring membership satisfaction and assuring staff effectiveness.
  • Define sales process that incorporates unity of healthy living and member onboarding.
  • Facilitates regular sales training for staff teams, to help drive new membership, program participation, and engagement around strategic initiatives.Promotes program and membership enrollment through staff training in order to engage members through point of sale and onboarding design
  • Monitor and take action on Quality Improvement opportunities such as new member survey results, in-person tour evaluations and in-bound call evaluations
  • Assist in membership material order for the association
  • Track and report lead generation count, tour conversion rate, and new unit/net sales.
  • Provide association leadership in developing a data-driven process through training and developing a high functioning staff team.
  • Using Customer Relationship Managers (CRM’s), ensure that an analytical and performance-measurement perspective is integrated fully into the design, implementation and review of all membership acquisition activities.
  • Training of membership staff
  • Performs all other duties as assigned.
Educational Background: 
Bachelor’s degree in a related field (public relations, communications, marketing and/or recreation)
Skills/Experience: 
  • Minimum of 3 to 5 years of work-related experience
  • Must possess a mix of relationship-building skills with technical knowledge.
  • Strong writing and verbal communication skills along with conceptual planning are required.
  • Must be self-directed, innovative and creative person.

WORK ENVIRONMENT & PHYSICAL DEMANDS:

  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • While performing the duties of this job, the employee is regularly required to use a computer for extended periods of time and be able to communicate using a computer and phone/smart device. The employee frequently is required to sit and reach, and must be able to move around the work environment.
  • The employee must occasionally lift and/or move up to 50 pounds.
  • Specific vision abilities required by this job include close vision, distance vision, and the ability to adjust.
  • The noise level in the work environment is usually moderate.
How to Apply: 

https://www.ymca.net/career-opportunities/details/40600

Job Function: 
Program / Project Management
Membership Programs

Organization Info

YMCA of the USA

Overview
Headquarters: 
Chicago, IL, United States
Website: 
ymca.org
Annual Budget : 
$100-500M
Founded: 
1983
About Us
Areas of Focus: 
Community Service / Capacity Building / Volunteerism
Youth / Children
Recreation / Sports
Mission: 

The YMCA mission is: To put Christian principles into practice through programs that build healthy spirit, mind and body for all. YMCA of the USA (Y-USA) is the national resource office for the Y, one of the nation's leading nonprofits strengthening communities through youth development, healthy living and social responsibility. Across the U.S., 2,700 Ys engage 22 million men, women and children – of all ages, incomes and backgrounds – to nurture the potential of children and teens, improve the nation's health and well-being and provide opportunities to give back and support neighbors. Anchored in more than 10,000 communities, the Y has the longstanding relationships and physical presence needed not just to promise, but also to deliver, lasting personal and social change.

Programs: 
  1. YOUTH DEVELOPMENT: Nurturing the potential of children and teens
  2. HEALTHY LIVING: Improving the nation’s health and well-being
  3. SOCIAL RESPONSIBILITY: Giving back and providing support to neighbors

Listing Stats

Post Date: 
Oct 31 2019
Active Until: 
Dec 1 2019
Hiring Organization: 
YMCA of the USA
industry: 
Nonprofit