The Membership Director is responsible for all sales and acquisition aspects of Membership, including but not limited to recruitment and sales, first 30 day onboarding, and ongoing retention and engagement. This position plays a key role in building strong lasting relationships with members, employees and the community that will deepen the impact of our cause. The Membership Director will represent our Y in the community as a leader and partner, being a champion and spokesperson for the Y's membership initiatives.
Areas of Responsibility:
- Implements membership strategies that support recruitment of new members and retention of existing members. Creates a member-focused culture and models relationship-building skills in all interactions. Fosters a climate of innovation and shares responsibility with Member Engagement Specialist for member engagement and retention results.
- Recruits, hires, trains, develops, schedules and directs Membership Sales personnel and volunteers as needed. Reviews and evaluates Membership Sales staff performance. Develops strategies to motivate Membership Sales staff and achieve goals.
- Promotes program and membership enrollment in interactions with existing and potential members. Coordinates with marketing efforts to maximize enrollments and provides ongoing support to Program Directors on related issues. Promotes point of sale opportunities for fee-based programs.
- Organizes membership events at the YMCA and represents the YMCA at community events to promote the YMCA. Opens doors to local businesses, companies and organizations on value of YMCA membership and cause driven work.
- Participates in the annual campaign
- Leads and participates in staff meetings and/or related meetings.
- Attend meetings, online webinars, and trainings.
- Performs other duties as assigned.
Educational Background:
Bachelor’s degree preferred or 3 years of supervisory experience in customer service, wellness or similar field
Skills/Experience:
- Prior experience in sales preferably membership sales
- Ability to relate effectively to diverse groups of people
- Effective organizational and interpersonal skills including written and verbal communication; Bilingual (Spanish) a plus
- Ability to build relationships with staff, members, and participants
- Ability to multi-task, and make sound independent judgments
Job Function:
Organization Info
Listing Stats
Post Date:
Jul 28 2018
Active Until:
Aug 28 2018
Hiring Organization:
YMCA of the USA
industry:
Nonprofit
