Digital Marketing Manager

 

 

Digital Marketing Manager

Job Location

San Jose, CA

General Summary

The person in this role will manage the Alzheimer's Association's digital marketing and social media efforts, with a goal of increasing awareness of Alzheimer's disease and related dementias, and engagement with the Alzheimer's Association. Through our chapter blog, social media channels, and online advertising, the Digital Marketing Manager will report on and publicize events, programs, services, research news, and political advocacy in support of the organization's strategic goals. Expertise with digital marketing and social media, solid writing skills, and a Bachelor's degree in marketing, communications, journalism or related field are required. The position is located in San Jose, CA.

Essential Job Functions

In partnership with the Director of Communications, the Digital Marketing Manager will hold overall responsibility for the following:

Content Creation and Curation

• Write content for alzheimersblog.org, Facebook page, Twitter account, eNewsletter, and other online properties
• Monitor the web for articles, information, and stories that relate to our mission, share them through our channels, and participate in online conversations on behalf of the chapter Management of Social Media/Digital Properties
  
• Serve as primary manager for the chapter's online channels, including Facebook, Twitter, blog, eNewsletter, Instagram and other social media
• Maintain schedule of quality content that engages our constituents and helps us meet chapter goals
• Execute paid social media and other digital marketing campaigns in support of the strategic plan

CULTURE OF COLLABORATION

• Fully engage in a culture where team collaboration is highly valued
  
• Work as a team to accomplish, if not exceed, organizational goals in the National Strategic Plan
  
• Participate in signature fundraising events
  
• Walk to End Alzheimer's staff team and personal fundraising goals
  
• Work at least one Walk to End Alzheimer's on a weekend
  
• Participate in The Longest Day
  
• Respond to public policy calls to action & participate in advocacy days
  
• Enhance our culture of diversity and inclusion in all aspects of the job

Minimum Requirements

• Bachelor's degree in marketing, communications, journalism or related field
  
• 3-5 years digital marketing and/or social media management experience; non-profit experience a plus
• Superb writing skills
  
• Ability to work with diverse communities and demonstrate inclusion
  

BENEFITS: The Alzheimer's Association offers a generous and comprehensive compensation, benefits, retirement savings and paid time off plans. The Alzheimer's Association has been recognized as a top large nonprofit to work for by The NonProfit Times for eight consecutive years, 2010 – 2017. We offer a great mission and a positive, engaging work culture of cooperation, collaboration and compassion.

HOW TO APPLY

• Submit cover letter and resume to [email protected]
  
• State Job# 1200 and your name in the subject line
  
• Use only MS Word attachments
  
• Please do not call regarding the status of resumes
  
• Qualified candidates will be contacted regarding next steps
• This position is not eligible for visa sponsorship.

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We are an Affirmative Action, Equal Opportunity Employer and we appreciate your interest in the Alzheimer's Association.

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