Marketing and Communications Manager
We are looking for someone to join our small, but mighty team as the marketing lead for USY, our youth movement. Reporting to the Senior Director of Marketing and Communications and working with the USY team, the Manager will translate the marketing strategy into an executable plan that drives awareness, engagement and registration among both uninvolved Jewish teens and engaged USYers. The ideal candidate can take a project and own it, quickly learn what they don’t already know and be able to act as a jack-of-all-trades, equal parts digital marketer, project manager, content creator, writer, PR pro and more.
- Oversee USY’s website, blog and social media platforms
- Plan and distribute content across channels
- Partner with digital marketing agency to create and promote social media ads and sponsored content
- Design and distribute email marketing campaigns
- Create marketing collateral, templates and toolkits
- Work with partner organizations and congregations to promote our programs and enhance our brand awareness
- Pitch and place stories in Jewish and secular media
- Train and activate brand ambassadors
- Guide activities of Marketing and Communications Associate in support of marketing strategy
- Serve as USY marketing liaison for organization staff
- Manage external vendors as appropriate
- Regularly analyze performance across channels and make recommendations to changes in strategy and approach as necessary
- Assist in the development and management of department budget
Position Type/Expected Hours of Work
- This is a full-time position exempt from overtime. Days and hours of work are Monday through Friday, 9:00 am to 5pm.
Qualifications
- Minimum five years’ experience in marketing and/or communications
- Prior digital marketing experience, including familiarity with social media platforms, Wordpress, Constant Contact and SEO
- Exceptional capacity to learn as you will be expected to become fluent in all areas of marketing and communications
- Strong writing, proofreading and editing skills
- Ability to think critically
- Detail-oriented, highly organized and resourceful
- Strong project management skills
- Strong interpersonal skills and ability to work across organization with wide variety of people
- Familiarity with Judaism a plus
Full health insurance, Dental, Vision, 15 days vacation, sick time, Jewish Holidays observed, 403b plan, Firday leave early.