Marketing Coordinator, Brand Marketing & Content Partnerships

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Natural Resources Defense Council, Inc.
New York, NY, United States
Full-time

The Coordinator for the Brand Marketing & Content Partnerships team is a new position that will assist on the execution of tactical elements for campaigns within the department. Working within the seven person team, his/her charge will be to support research and reporting for corporate cultural campaigns, including: issue awareness campaigns; influencer/celebrity initiatives; and cross-promotional content relationships.

Overall, the Brand Marketing & Content Partnerships team works to:

  • Grow NRDC brand recognition and build affinity
  • Increase issue awareness
  • Engage our base
  • Attract new and diverse audiences

We are looking for a creative, detail oriented self-starter who is looking to expand their experience with partnerships while supporting a variety of initiatives.

Areas of Responsibility: 
  • Support Managers on the team on execution of tactical elements of the Brand Marketing and Content Partnerships strategy.
  • Draft briefings and take/compile notes for both internal and external
  •  Data and analytic research and reporting for brand campaigns and partnerships including:
  • Coordinating with the digital and analytics teams on audience segments and targeting
  • Tracking performance dashboards and running reports
  • Assist in the creation and distribution of internal reports/case studies for the department
  • Support planning and logistics for mobilizations (music festivals, public conferences, marches/rallies) and be support on-site contact for all partnership activations, including:Coordinating volunteer / staff scheduling
  • Compiling and distributing ROS / briefings for staff
  • Supporting social coverage and collaboration with onsite partners
  • Participate in brainstorming for reaching new audiences through:New social platforms
  • Influencer strategy
  • Support in growing the roster of celebrity supporters, including:
  • Engaging in more active outreach and supporting the development of a new influencer strategy (YouTube/social only)
  • Assist tracking incoming partnership requests
  • Support a growing docket of partnerships work with internal stakeholders across the communications department, including:
  • Digital advocacy campaigners, social media community managers, media, and analytics teams
Educational Background: 
Bachelor’s degree required
Skills/Experience: 
  • Passion for environmental issues
  • At least 2 years’ experience in marketing, sponsorship/partnerships, or similar; preferably at a large nonprofit
  • Strong project management skills, with the ability to coordinate multiple projects and shifting requests
  • Superior communication and interpersonal skills
  • Excellent organizational skills and attention to detail
  • Ability to manage tasks and prioritize with supervision / input
  • Experience tracking expenses within a larger budget
  • Windows and Microsoft Word, Excel, Outlook, and Google Suite proficiency
  • Proficiency with social media platforms, including: Facebook, Twitter, Instagram, YouTube, and Snapchat
How to Apply: 

https://careers-nrdc.icims.com/jobs/3802/marketing-coordinator%2c-brand-...

Job Function: 
Communications & Public Education

Organization Info

Natural Resources Defense Council, Inc.

Overview
Headquarters: 
New York, NY, United States
Website: 
nrdc.org
Annual Budget : 
$100-500M
Founded: 
1970
About Us
Areas of Focus: 
Environment
Legal Services / Justice System
Mission: 

The Natural Resources Defense Council's purpose is to safeguard the Earth: its people, its plants and animals and the natural systems on which all life depends.

We work to restore the integrity of the elements that sustain life -- air, land and water -- and to defend endangered natural places.

We seek to establish sustainability and good stewardship of the Earth as central ethical imperatives of human society. NRDC affirms the integral place of human beings in the environment.

We strive to protect nature in ways that advance the long-term welfare of present and future generations.

We work to foster the fundamental right of all people to have a voice in decisions that affect their environment. We seek to break down the pattern of disproportionate environmental burdens borne by people of color and others who face social or economic inequities. Ultimately, NRDC strives to help create a new way of life for humankind, one that can be sustained indefinitely without fouling or depleting the resources that support all life on Earth.

Listing Stats

Post Date: 
Jan 19 2018
Active Until: 
Feb 19 2018
Hiring Organization: 
Natural Resources Defense Council, Inc.
industry: 
Nonprofit