Provide implementation and coordination of marketing, media relations, social media and brand compliance that effectively describe and promote the Alzheimer’s Association Minnesota-North Dakota. The Public Relations and Social Media Manager will work closely with the VP of Marketing to monitor the marketing communications plan and maintain alignment with the Association’s strategic plan.
Areas of Responsibility:
- Provide media relations for Association and fill role as media contact for all chapter events and initiatives
- Develop and maintain current listing of media contacts throughout the region; write and disseminate press updates, news releases, and feature materials
- Design, develop and implement communications and public relations to build awareness of the organization’s mission, programs and achievements across the chapter territory
- Manage and create content for chapter social networking sites (Facebook, Twitter, Instagram, Flickr, LinkedIn, YouTube, etc.)
- Manage social media advertising
- Manage and track earned, paid and donated media impressions, including website and social networking statistics
- Collaborate with VP of Marketing and development staff to forge marketing partnerships for events
- Participate in development of strategic initiatives and assist with identifying and cultivating potential sponsors
- Manage determined projects with volunteers
- Other duties as assigned
Educational Background:
Bachelor’s degree in marketing or public relations preferred
Skills/Experience:
- 3-5 years of leadership experience in marketing, public relations, communications
- Proven success in building and maintaining key relationships and meeting strategic goals
- Strong organizational and project management skills
- Excellent written and presentation skills; enjoys public speaking
- Ability to work independently and in a team-oriented environment
Job Function:
Organization Info
Listing Stats
Post Date:
Mar 4 2019
Active Until:
Apr 4 2019
Hiring Organization:
Alzheimer's Association
industry:
Nonprofit