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Membership & Marketing Director

This job is no longer available

Kankakee, IL, USA
Full-time

Directs all aspects of membership, including; recruitment of new members, retention of existing members and supervision of assigned staff.  Develops, plans, and implements new procedures and processes to expand the Y’s presence with social media marketing while also maintaining quality with current traditional marketing and strategic goals designed to reach all demographics.

Areas of Responsibility: 
  • Implements membership strategies that promote recruitment of new members and retentino of existing members. Creates a member-focused culture and models relationship building skills in all interactions. Fosters a climate of innovation and resolves problems to ensure members' satisfaction.
  • Review, revise and implement a strong Corporate Membership program.
  • Leads marketing efforts to maximize enrollments through social media, print, and radio advertisements.
  • Conducts ongoing assessment of assigned staff functions to determine required core competencies and skills; and designs and implements training as needed.  Recruits, hires, trains, develops, schedules and directs personnel and volunteers as needed.  Reviews and evaluates staff performance. Develops strategies to motivate staff and achieve goals.
  • Promotes program and membership enrollment through interactions with existing and potential members. Coordinates with program directors to facilitate program registration, including logistics to support phone, walk-in and web registration. 
  • Participates in the planning of the annual budget; manages and implements the approved budget for membership and takes appropriate action to correct variances.
  • Ensures proper implementation of front desk procedures. Reviews and updates desk procedures and communicates changes to staff.  Coordinates with the business office as necessary on financial transactions.
  • Organizes membership events at the Y and represents the Y at community events to promote programs and memberships.
  • Building Supervisor – Responsible for Y during scheduled time (per Y schedule). Will be one night a week and an occasional weekend on duty or on call.
  • Leads assigned aspects of the Annual Support Campaign.
  • Participates in staff meetings and/or related meetings.
Educational Background: 
Bachelor's degree in related field preferred or equivalent combination of education and experience.
Skills/Experience: 
  • Previous supervisory experience in customer service.
  • Excellent personal computer skills and experience with standard business software.
  • Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
  • Ability to speak Spanish a plus.
  • Strong interpersonal and communication skills required.
Compensation/Benefits: 

Salary: $34,000.00 - $38,000.00

Job Function: 

Organization Info

YMCA of the USA

Overview
Headquarters: 
Chicago, IL, United States
Annual Budget : 
$100-500M
Founded: 
1983
About Us
Mission: 

The YMCA mission is: To put Christian principles into practice through programs that build healthy spirit, mind and body for all. YMCA of the USA (Y-USA) is the national resource office for the Y, one of the nation's leading nonprofits strengthening communities through youth development, healthy living and social responsibility. Across the U.S., 2,700 Ys engage 22 million men, women and children – of all ages, incomes and backgrounds – to nurture the potential of children and teens, improve the nation's health and well-being and provide opportunities to give back and support neighbors. Anchored in more than 10,000 communities, the Y has the longstanding relationships and physical presence needed not just to promise, but also to deliver, lasting personal and social change.

Programs: 
  1. YOUTH DEVELOPMENT: Nurturing the potential of children and teens
  2. HEALTHY LIVING: Improving the nation’s health and well-being
  3. SOCIAL RESPONSIBILITY: Giving back and providing support to neighbors

Listing Stats

Post Date: 
Jun 12 2018
Active Until: 
Jul 12 2018
Hiring Organization: 
YMCA of the USA
industry: 
Nonprofit