Under the direction of the Associate Executive Director, the Director of Member Services is responsible for the development of membership programs, and services in coordination with the association marketing department. Responsibilities include: membership sales, program sales, retention efforts, front desk operations, and staff training. Program and marketing functions include: conducting market and program research, related data collecting and analysis, developing new membership initiatives and retention programs, member communications. This position is also responsible for working closely with the Director of Business Services in monitoring member’s accounts as it relates to maintaining the accounts in a current status. Must also demonstrates a commitment to YMCA Core Values of Caring, Honesty, Respect and Responsibility.
- Implements, and manages the membership services department, budget, and all revenue projections associated with the department.
- Hires, develops, and supervises all member services staff and ensures quality of efforts in member retention, membership sales and front desk customer service.
- Ensures that all business transactions are completed in accordance with the policies of the YMCA of Indiana County.
- Develops and administers the marketing and advertising strategies according to YMCA of Indiana County marketing guidelines. Assists with new ventures, program launches and repositioning.
- Implements an annual membership sales and retention plan for the center. Develops a calendar of member recognition and appreciation events and activities.
- Communicates the programs and objectives of the YMCA to members and prospective members as well as the community through the use of newsletter, brochures, flyers, posters, and bulletin boards, as well as off-site presentation.
- Implements the annual member survey. Evaluates and communicate Member Satisfaction Survey results to staff, committee, and membership.
- Coordinates the preparation of program brochures and other promotional material in accordance with YMCA of Indiana County marketing guidelines.
- Provide direction, focus, creativity, and consistency to the YMCA’s image effort.
- Responsible for development of member recognition and appreciation events.
- Reflects, develops and encourages the character attributes of respect, responsibility, honesty, and caring in staff, volunteers and members.
- Participates in staff meetings, and volunteer meetings as required.
- Participates in the annual fund and other financial development activities.
- Knows and can implement Branch Emergency procedures.
- Must possess strong communication skills, sound reasoning ability and aptitude for working with others in a patient professional manner that instills the YMCA character development values and mission.
- Skills in planning and managing a budget, and experience using Microsoft Office desirable. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Salary: $28,000.00 - $31,000.00