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Senior Membership Director

This job is no longer available

Gibsonton, FL, USA
Full-time

The Tampa Metropolitan Area YMCA is a top-rated ‘4-star’ Charity Navigator and Guidestar ‘Gold’ rated non-profit charitable organization for youth development, healthy living and social responsibility. Join a cause-driven association with a focus on nurturing the potential of every child and teen, improving the nation’s health and well-being and providing opportunities to give back and support our neighbors. Learn more about the Tampa YMCA at www.tampaymca.org.

Areas of Responsibility: 

PRE OPENING:

Engaged in all facets of new family center opening including

  • Constant prospecting, lead cultivation, and follow up
  • Managing and staffing a temporary onsite sales center during construction
  • Touring, selling, and closing prospective members
  • Promptly respond to all family center related inquiries 
  • In partnership with the Center Executive Director, build community relationships to support the ongoing flow of traffic into the sales center, including participation in local community events and organizations
  • Recruiting, onboarding, and training a talented team of best in class member service associates prior to center opening
  • Coordinating logistics of complete Welcome Center move-in

POST OPENING:

Membership Enrollment 

  • Drives membership enrollment including meeting/exceeding revenue goals (net) for new and existing membership and optimizes the center(s)’ membership mix to grow revenue and improve the member experience. This includes:
    • Collaborating with the Association Membership Executive, association marketing team and center leadership teams to execute enrollment and marketing plans for the center.
    • Overseeing the identification and follow-up on opportunities to increase membership and converts prospects to members.
    • Leveraging marketing resources and drives frequent/regular community, web and social media communications and engagement.
    • Providing and closing cause-driven tours to prospective members.

Membership Engagement and Retention 

  • Increases member connection and commitment to YMCA programs and services ensuring the member experience is consistent, integrated and aligned to YMCA goals including:
    • Gathers data about member satisfaction and interests to ensure connection to programs, services, and other members.
    • Collaborates regularly with center leadership, program operations, and other related teams to ensure the member experience is consistent, integrated and aligned with member needs.
    • Oversees new and returning member orientation to ensure effective onboarding to include wellness and program teams.
    • Implements relationship development strategies to increase membership engagement and retention.

Membership Administration and Welcome Center Operations 

  • Provides leadership to welcome center operations and administration to ensure best in class membership experience.
    • Supervises/coaches team and ensures welcome center operations align with member experience, member acquisition, and member administration goals.
    • Generates and/or analyzes membership, enrollment, and revenue reports to monitor and report on achievement of membership goals.
    • Ensures adherence to all YMCA policies and procedures regarding the safety, health and welfare of members, program participants, guests and staff.
    • Assists in all other areas as assigned.

Team Leadership 

  • Hire, develop, motivate and retain a team of membership associates committed to the YMCA’s mission and Promise.
  • Advocates for association-wide practices and is a source for innovative ways to grow the membership experience, base, and practices.
  • Provides collaborative leadership and guidance to peers through association-wide membership meetings, direct one-on-one best practice sharing with peers both in and outside the center.
  • Develops and monitors staff member development plans and training opportunities that promote career growth within the Y.
  • Completes all job related, supervisory and other trainings as required.
  • Assists with other areas as assigned. 
Educational Background: 
BA/BS in business, marketing or fitness related field or combined equivalent education and experience required.
Skills/Experience: 
  • Minimum of five years of experience in a high volume, relationship-driven sales environment. Prior experience opening a new Y/similar organization preferred.
  • Minimum of five years of supervisory experience in a customer service environment preferred. Prior experience managing both full time and part time personnel ideal.
  • Supervision of a 3,000+ membership unit YMCA or equivalency preferred 
  • Supervision of budget exceeding $3M preferred
  • Demonstrated track record of generating leads, effectively tracking leads and closing sales
  • Highly motivated with the consistent ability to meet/exceed goals. Strategically planning and tactical execution experience that resulted in achievement of goals. Self-driven with the ability to set effective team and individual goals and take ownership for results.
  • Strong analytical and critical-thinking skills with the ability to identify and leverage relevant data to use in planning and decision-making.
  • Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
  • Must be able to work flexible hours including evenings, weekends, and holidays as needed.
  • Excellent personal computer skills and experience with standard business software. Demonstrated ability to multi-task and adapt to changing contexts and priorities.

Certifications/Trainings Required:

  • Must obtain within 30 days of employment and then maintain current certifications in CPR, First Aid, AED and Oxygen Administration.
  • This position requires a valid driver license and will require local travel.
Compensation/Benefits: 

The Tampa Metropolitan Area YMCA provides a progressive work environment with great benefits and a competitive salary; 12% employer-funded, fully vested retirement plan after two years of services; 403(b) savings plan; excellent, yet affordable health benefits including medical, dental, vision, life, and disability insurance; complimentary YMCA family membership with program discounts; generous paid time off package with a minimum of 27 days; and the ability to work with innovative, talented and diverse individuals driven by a 'best in class' philosophy with ongoing professional development opportunities. Florida, also known as the Sunshine State, has no state income tax! 

Salary: $48,000.00 - $52,000.00

Job Function: 

Organization Info

YMCA of the USA

Overview
Headquarters: 
Chicago, IL, United States
Annual Budget : 
$100-500M
Founded: 
1983
About Us
Mission: 

The YMCA mission is: To put Christian principles into practice through programs that build healthy spirit, mind and body for all. YMCA of the USA (Y-USA) is the national resource office for the Y, one of the nation's leading nonprofits strengthening communities through youth development, healthy living and social responsibility. Across the U.S., 2,700 Ys engage 22 million men, women and children – of all ages, incomes and backgrounds – to nurture the potential of children and teens, improve the nation's health and well-being and provide opportunities to give back and support neighbors. Anchored in more than 10,000 communities, the Y has the longstanding relationships and physical presence needed not just to promise, but also to deliver, lasting personal and social change.

Programs: 
  1. YOUTH DEVELOPMENT: Nurturing the potential of children and teens
  2. HEALTHY LIVING: Improving the nation’s health and well-being
  3. SOCIAL RESPONSIBILITY: Giving back and providing support to neighbors

Listing Stats

Post Date: 
Sep 15 2018
Active Until: 
Oct 15 2018
Hiring Organization: 
YMCA of the USA
industry: 
Nonprofit