The Associate Director, Marketing, supports the Marketing & Advertising team and the entire organization through marketing planning, project management and implementation of marketing collateral, consumer campaigns, advertising, and mass market events.
This position is based at the Alzheimer’s Association’s Home Office in downtown Chicago, IL and reports to the Sr. Associate Director, Marketing.
Areas of Responsibility:
- Works closely with Association-wide business owners as well as Public Relations, e-Strategy and Direct Marketing to create and implement integrated marketing plans that will increase concern & awareness of Alzheimer's disease and the Alzheimer's Association.
- Serves as lead project manager for nationwide consumer campaigns to increase concern & awareness and drive constituent engagement including fundraising, advocacy action, and participation in mission activities of the Alzheimer's Association.
- Collaborates with internal stakeholders to understand objectives and works with on-staff writers and designers to create collateral that meets these objectives.
- Provides support and guidance to field staff in order to increase nationwide marketing efforts and constituent engagement.
- Models, supports and implements the Alzheimer's Association brand, maintaining integrity and consistency throughout all communications.
Educational Background:
Bachelor's degree in Marketing, Advertising or a related field
Skills/Experience:
- Experience in marketing or advertising account management working on businesses or organizations with multiple products or business lines and multiple locations, such as a franchise organization
- Experience coordinating multiple elements of an integrated marketing program
- Demonstrated ability to write clear, strategic project briefs and shape creative that will deliver on them
- Demonstrates understanding of the print and video development and production processes
- Works effectively across groups through collaboration, respect, knowledge and ability to persuade and influence
- Change agent, able to challenge the status quo while building collaboration across functions for new direction
- Uses strong listening skills to identify opportunities and resolve issues
- Must be a proactive self-starter with excellent organizational skills and the ability to adapt to change and meet deadlines
MINIMUM REQUIREMENTS:
- 5-7 years’ experience in a marketing position in a corporation, healthcare, consumer goods organization, or agency
- 4-5 years’ experience in creative strategy and development
- 1-2 years’ supervisory experience preferred
- Account management experience desirable
- Excellent communications (written and verbal) and presentation skills
- Proficiency in Microsoft Office required
- Ability and willingness to work occasional evenings and weekends as required for the job
- Ability and willingness to travel by car and air up to 10%
Job Function:
Organization Info
Listing Stats
Post Date:
Sep 29 2018
Active Until:
Oct 29 2018
Hiring Organization:
Alzheimer's Association
industry:
Nonprofit