Under the direction and supervision of the District Vice President, the Operations Director will be directly responsible for Supervision and leadership to Membership, Day Camp, Child Care Services, Aquatics, Health and Wellness, Sports, Active Older Adult, and Youth Development Programs. This position will lead the development, implementation, and management of Member and Family services aimed at making a positive impact on the health and development of the children and families within the Chesapeake and greater South Hampton Roads community. Pivotal to the position, the Operations Director will also be responsible for staff and community portion of Annual Support Campaign.
The YMCA of South Hampton Roads is recognized as a cutting-edge leader in the YMCA movement and serves over 250,000 children and families throughout Coastal Virginia and Northeastern North Carolina. Our Association strongly supports staff development, training, and encourages membership in the nation’s largest active chapter of the Association of YMCA Professionals (AYP).
In addition to a robust benefit program, the YMCA of South Hampton Roads also provides training to secure a promising future for our employees and our association. Excellent benefits package includes competitive pay, generous time off, membership, health benefits and the industry leading 12% retirement plan
Division of Duties:
- 60% supervision and management of Membership Department
- 30% family center leadership of operations, staff, and programs
- 10% leadership to Annual Giving and other special projects
Priorities:
- Supervision of Great Bridge/Hickory & Edinburgh Center Operations
- Recruits, hires, trains, schedules and directs personnel and volunteers as needed. Reviews and evaluates staff performance. Develops strategies to motivate staff and achieve goals. Ensures records of staff certifications are current and complete.
- Achieve budget expectation annually
- Lead a successful Annual Giving Campaign
The Operations Director must understand and be willing to learn the necessary skills required for the successful completion of duties including:
Budget and Financial Performance
- Serve as Membership Director ensuring all measurables set by the association are met, including new sales, terms, and retention.
- Ensure all membership sales goals are met.
- Work with the family center District Vice President to develop and manage the annual budget and practice sound fiscal management within the family center to ensure operational efficiencies to control/reduce operational expenses.
- Provide guidance and oversight to department leadership re: budget development process.
- Participate in the planning of the annual budget; manages and implements the approved budget for membership and takes appropriate action to correct variances.
Program Development and Membership Engagement
- Create, develop, implement, and monitor programs and services that serve the needs of members and program participants and ensure safe, clean, and responsive operations.
- Ensure proper implementation of front desk procedures. Reviews and updates front desk procedures and communicates changes to staff.
- Organize membership events at the YMCA and represents YMCA at community events to promote the YMCA.
- Implement membership strategies that support recruitment of new members and retention/engagement of existing members.
- Foster a climate of innovation and resolves problems to ensure member satisfaction.
- Promote program and membership enrollment in interactions with existing and potential members.
- Coordinate program registration, including logistics to support phone, walk-in and online registration.
- Prepare all marketing plans and monthly sales campaign strategies to ensure overall success for each monthly goal.
- Coordinate with marketing efforts to maximize enrollments and provides ongoing support to Program Directors on related issues.
- Provide amazing member service every day and in every moment with focus of achieving family center retention rate of 70%.
- Develop and nurture medical community contacts for programming options.
Team Performance Towards Organizational Goals
- Provide leadership, strategic direction and alignment of programming with a focus on increasing youth and family connection and involvement.
- Supervise and develop staff and select volunteers.
- Ensure quality and a high level of safety within departments.
- Coordinate employee payroll for assigned areas.
- Assist District Vice President with strategic planning, board development, fundraising and other duties as needed.
- Enhance and further develop staff training as far as sales of memberships, programs and Regymen at both Great Bridge and Edinburgh locations.
- Maintain culture of excellent customer service.
- Work closely with and follow direction of the VP of Membership and Marketing and Director of Corporate Membership to ensure standard delivery of the Association Membership agenda.
- Recruit, hire, train, develop, schedule and direct personnel and volunteers as needed.
- Review and evaluate staff performance.
- Develop strategies to motivate staff and achieve goals.
- Oversee family center operations, including initial connection, tours, sales, and general services.
- Take on additional program area responsibility as a district, and as association priorities change.
Fundraising
- Assist with the Annual United Way and National Y reports and grant writing.
- Achieve Community Gifts section of Annual Support Campaign goals.
Professional Development
- Serve on association Cabinet Team as assigned.
- Attend appropriate family center meetings, association committees and community functions.
- Be on cutting-edge of programs in Healthy Living, Youth Development, and Social
- Responsibility program development.
Facility Management
- Ensure facility cleanliness and image standards are maintained throughout family center.
- Strong business operations background with a proven track record for producing growth and strong financial management.
- Five – seven or more years of successful management experience, preferably in a YMCA
- or other nonprofit agency in the health & wellness, business or related field.
- Must have previous successful experience working with diverse populations.
- Supervision of full and part-time employees and accountability of annual budget of $5.1 million.
- Ability to lead assigned operations including staff development and supervision, development and monitoring of budgets, membership and program development, financial development, marketing and public relations, board and volunteer development.
- Ability to establish and maintain collaborations with community organizations.
- YMCA Organizational Leader or Multi-Team Leader certification preferred.
ENVIRONMENTAL FACTORS, PHYSICAL REQUIREMENTS:
- Physically able to successfully complete required job functions, including use of hands, arms, fingers, able to talk and hear, use a computer, sit and stand, regularly move/lift up to 50 pounds, enter all YMCA environments (office spaces, indoor and outdoor maintenance/mechanical areas, fitness areas, pool and pool space, camping areas, unimproved outdoor locations and other program areas).
Salary: $52,561.00 - $60,000.00