Branding & Marketing, Senior Manager position available in Rochester, NY.
Areas of Responsibility:
- Cultivate Foodlink’s brand story; ensure consistent brand messaging across all platforms; and increase brand awareness.
- Provide creative direction to all marketing & fundraising efforts including direct mail, collateral materials, signage, website, social media, newsletters, etc.
- Work closely with Development Director to create/manage an in•house direct mail fundraising program.
- Assist Program leaders in developing value propositions for key products, programs and services.
- Leverage brand / visual identity to expertly tell a story targeted to specific constituents that reinforces Foodlink’s mission and key messages, and highlights our value proposition(s).
- Develop marketing plan and manage execution of branded marketing materials, campaigns and promotions.
- Proactively identify opportunities to advance Foodlink’s mission and social enterprise interests.
- Develop and coordinate strong relationships with all vendors, customers and key entities.
- Delegate work effectively amongst the design and communications team. Be accountable for their work.
- Assist in developing, managing, tracking and adhering to marketing & development budget.
- Represent the organization at special events in the community; create marketing presentations for internal and external audiences outlining campaigns, projects, and measures of success.
- Champion Foodlink brand values; serve as the ultimate brand ambassador both internally and externally.
- Take initiative, think creatively, and bring energy, enthusiasm, and professionalism in leading the marketing and development team to achieve the organization’s mission, business development and communication goals.
Educational Background:
Marketing-related degree, creative/design experience and nonprofit experience a plus
Skills/Experience:
- Minimum 5-10 years of experience in a variety of related capacities (marketing, creative direction, public speaking, project management) with a proven track record of success
- Exceptional communicator, creative thinker, high-level strategist
- Experienced people manager & enthusiastic team player
- Passionate about the Foodlink mission
- Compassionate, Innovative, Agile and Collaborative Professional references and a portfolio will be requested.
Physical Demands
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- While performing the duties of this job, the employee is regularly required to sit and talk or hear.
- The employee is frequently required to use hands to handle or feel items such as documents.
- The team member is occasionally required to stand; walk and reach with hands and arms.
- Specific vision abilities required by this job include close vision, color vision and ability to adjust focus.
Work Environment
- The work environment characteristics described here are representative of those a team member encounters while performing the essential functions of this job.
- Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- The noise level in the work environment is usually quiet.
- Note: The above description is illustrative of tasks and responsibilities. It is not meant to be all inclusive. Employees will follow other instructions and perform other related duties as required.
Compensation/Benefits:
- 401(k) Plan with company match
- Paid Holidays
- Paid Vacation
- Health Insurance, Dental Insurance, Health Savings Account (HSA) with employer contribution
- Employer Paid Life/Accidental Death & Dismemberment/Long-Term Disability Employee Assistance Program
Job Function:
Organization Info
Listing Stats
Post Date:
Oct 25 2018
Active Until:
Nov 25 2018
Hiring Organization:
Feeding America
industry:
Nonprofit