Director of Marketing

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YMCA of the USA
DeLand, FL, USA
Full-time

Director of Marketing is responsible for the development and implementation of marketing/communication strategies that align with our brand.

Guided the mission of the YMCA, the Director of Marketing is responsible for the development and implementation of marketing and communication strategies that convey the Volusia Flagler Family YMCA brand.

Areas of Responsibility: 
  • Creation and implementation of association-wide membership and marketing campaigns.
  • Building Brand awareness and positioning
  • Generate and monitor annual marketing budget and media plan
  • Management of all social media, website and digital communications
  • Public relations - media contact for mass communications and press releases
  • Assist with membership and marketing related expos/events
  • Coordinate printing and media vendor relationships
  • Communication with Branch Executives and Membership Directors at each VFFYMCA branch
  • Assist the COO with ongoing projects
Educational Background: 
Bachelors Degree
Skills/Experience: 
  • 3-5 years Marketing Experience
Compensation/Benefits: 

Salary: $45,000.00 - $50,000.00

How to Apply: 

https://www.ymca.net/career-opportunities/details/40140

Job Function: 
Communications & Public Education

Organization Info

YMCA of the USA

Overview
Headquarters: 
Chicago, IL, United States
Website: 
ymca.org
Annual Budget : 
$100-500M
Founded: 
1983
About Us
Areas of Focus: 
Community Service / Capacity Building / Volunteerism
Youth / Children
Recreation / Sports
Mission: 

The YMCA mission is: To put Christian principles into practice through programs that build healthy spirit, mind and body for all. YMCA of the USA (Y-USA) is the national resource office for the Y, one of the nation's leading nonprofits strengthening communities through youth development, healthy living and social responsibility. Across the U.S., 2,700 Ys engage 22 million men, women and children – of all ages, incomes and backgrounds – to nurture the potential of children and teens, improve the nation's health and well-being and provide opportunities to give back and support neighbors. Anchored in more than 10,000 communities, the Y has the longstanding relationships and physical presence needed not just to promise, but also to deliver, lasting personal and social change.

Programs: 
  1. YOUTH DEVELOPMENT: Nurturing the potential of children and teens
  2. HEALTHY LIVING: Improving the nation’s health and well-being
  3. SOCIAL RESPONSIBILITY: Giving back and providing support to neighbors

Listing Stats

Post Date: 
Sep 6 2019
Active Until: 
Oct 6 2019
Hiring Organization: 
YMCA of the USA
industry: 
Nonprofit