- Works with COO/CEO in developing yearly objectives and a plan for the marketing and communications area. Monitors and facilitates this plan.
- Develops, produces and distributes program information necessary to promote assigned programs, in accordance with membership and marketing plans and brand compliant.
- Establishes contacts with media representatives and writes and submits press releases on a regular basis.
- Maintain YMCA’s website, Y-TV loop, LED Signage, Facebook page and all social media outlets.
- Creates member on-boarding process including tour training and step- by-step follow-up through staff interactions and Daxko Engage software.
- Recruits, hires, trains, develops, schedules and directs personnel and volunteers as needed. Reviews and evaluates staff performance. Works with Member Services Supervisor to develops strategies to motivate staff and achieve goals.
- Ensures proper implementation of front desk procedures. Reviews and updates desk procedures and communicates changes to staff. Coordinates with the Membership Manager as necessary on financial transactions and Daxko issues.
- Implements membership strategies that support recruitment of new members and retention of existing members. Creates a member-focused culture and models relationship-building skills (including Listen First) in all interactions. Fosters a climate of innovation and resolves problems to ensure member satisfaction.
- Responsible for all concessions ordering and inventory monitoring.
- Participates in staff meetings and/or related meetings.
- Any other duties seemed deemed by the CEO/COO
Areas of Responsibility:
- Reports directly to COO and works with the CEO as needed.
- Works closely with Membership Manager with Daxko.
- Works closely with all program directors / coordinators to develop marketing for every program including sports leagues, fitness programs, aquatics, childcare and others.
Skills/Experience:
- High proficiency / experience in technology and social media.
- Previous professional experience in membership, marketing and/or sales preferred.
- Excellent personal computer skills and experience with standard business software.
- Must have good interpersonal, public relations and communications skills, including the ability to make
- presentations and handle media inquiries.
- Must have 3-5 years supervision experience.
Compensation/Benefits:
Salary: $35,000.00 - $45,000.00
Job Function:
Organization Info
Listing Stats
Post Date:
Jun 9 2018
Active Until:
Jul 9 2018
Hiring Organization:
YMCA of the USA
industry:
Nonprofit